Is Your Business Safe? Ransomware Is More Sophisticated Than You Think

In terms of protecting their data, most people don’t anticipate the possibility of a ransomware attack. Some take measures to protect themselves from familiar culprits like viruses, Trojan horses, malware, spyware, and adware.…continue reading →
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10 POINTS TO REMEMBER IF YOU HAVE PPF ACCOUNT IN SBI

Public Provident Fund (PPF) not only allows you to maintain a savings account with enhanced benefits, but also provides you with tax exemption up to Rs. 1, 50,000 in a financial year under section 80C of the Income Tax Act, 1961. PPF is a widely popular investment scheme, backed by the government of India. A PPF account online enables you to earn an annual interest of 7.6% (as on January 1, 2018) on your annual savings, starting from Rs. 500 subject to a maximum of Rs. 1, 50,000 a year. PPF interest rate is subject to change every quarter and further calculations are done accordingly.…continue reading →
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Tips on Integrating a New Shopping Cart Without Website Downtime

When integrating a new shopping cart with their website, many online business owners first want to have the assurance that the whole process will go smoothly, without any problems like website downtime. This is certainly a valid concern, as every minute a business website is down could mean lost sales. Here are some tips on how you can make your web shopping cart integration a success:…continue reading →
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Online marketing is more lucrative than shares, property and cryptocurrency. Here’s why.

How serious would you take a business owner if they told you that they didn’t invest any money into their business to help make it grow? It would make it seem like the business has a very small chance of growing successfully. Investment is necessary for growth. Serious entrepreneurs and business people realise that. The ones who expect to cut budgets short are often the ones who struggle to achieve their business’s financial goals, as they aren’t willing to invest the 100% that’s necessary to give the business the best chance of succeeding.…continue reading →
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How to Craft a Killer Pitch Deck

[Image Credit: antoniodiaz / 123RF Stock Photo]

Among the many challenges of starting a new company, securing funds from investors ranks at or near the top for most entrepreneurs. To prepare for these meetings, owners of startup organizations should prepare a pitch deck. A pitch deck must include the core slides all investors expect and is similar in scope to a business plan. It should contain no more than 15 to 20 slides as investors are busy people and will likely lose patience with anything longer.…continue reading →
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Why Every Business Should Start Using Client Testimonials

Testimonials are a powerful tool in business. Customers that are satisfied with a client testimonial offer a powerful chance to sway the mind of potential customers. Credibility is spurred on the back of testimonials, too. Marketing campaigns use the words of past clients to make sales. And if your business isn't using client testimonials, then it's time to start.…continue reading →
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5 Must-Do Home Improvement Projects Before You Sell Your Home

Ready to sell your home?  Most sellers quickly find that before they can list their home, they need to make a range of improvements to attract potential buyers.  Whether you’re dedicated to the idea of selling your home on your own or enlist a realtor to assist you in the process, you’ll likely find a slew of improvements that need to be done.…continue reading →
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How to Recharge When Work is Burning You Out

Work burnout wasn’t a broadly familiar concept 50 years ago. Today, it’s one of the most common phrases across many industries.…continue reading →
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Is it Smart to Offer 24-Hour Service?

The words "open 24 hours" are like music to a customer's ears. But is it smart for you to keep your doors – or office – open all hours of the day and night? If you run a home services company, your answer is probably: yes.…continue reading →
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4 Rules to Build Customer Trust in Any Business

Customer trust is key to financial success. Your business will fail if you break the trust of your customers. When you're hired by a customer or sell them a product, there is an inherent level of trust. Plumbers are trusted to know how to fix plumbing problems and get the job done right the first time. Mechanics are trusted with knowing how to repair a car. Smartphones are trusted to work properly – not catch fire. How can businesses build trust among their customers?…continue reading →
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