5 Low-Cost Ways to Make Taxes Less Stressful

Tax season is stressful for entrepreneurs and anyone working on the finances of a small business. Unlike most of your business issues, which come from within and are almost entirely within your control, this one lies squarely outside your realm of influence; there isn’t much a small business owner can do to change tax laws.…continue reading →
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The True Meaning of Earning a Living Doing What You Love

Although I’m more than proud of how far I’ve come in my career as an entrepreneur, I wouldn’t say I’m quite where I’d ultimately like to be. Perhaps one could say the five-year plan of five years ago has been realised and slightly overachieved as well, but goal posts shift in the world of business and the higher up you climb the better your view of so many other paths you can take, so there’s always in a sense a new five-year plan.…continue reading →
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Secrets to Launching A Successful ECommerce Website

A lot of us entrepreneurs are working hard to start a business that will allow us to live the lifestyle we have envisioned we’d have in the near future. A shop that earns consistently and almost operates with little influence from us. For this reason, starting an eCommerce website has become a more popular option rather than opening a physical shop.   In 2017, eCommerce websites earned $453.46 billion just in the U.S. - a significant 16% increase from 2016. And by 2020, it is predicted that Internet retail will earn as much as $4 trillion.   If you already have an awesome product or service to sell, then congratulations, half of the brunt work is already done. But next comes online strategies that, if executed well, will turn your visitors to paying customers.   Treat your eCommerce website as if it is a brick-and-mortar shop   ECommerce sites actually function like physical shops, so it is dangerous to think that the former is easier to manage than the latter. Start with a business plan first that details your operations, marketing strategy and persona, and your financial plan.   Envision what your eCommerce site will be like in 5 years, in 10 years, and so on. Add the milestones you plan to achieve in the next couple of months or years.   Use an eCommerce Website builder   Making sure your website is unique and follows your brand persona does not necessarily mean you have to start from scratch. Maximising the use of an eCommerce website builder might be good for you since these cost less time and money to make.   At the same time, customisable themes are made device adaptive and SEO friendly already. So most of the optimisation work that needs to go into making a design concept is incorporated already.   Make sure that navigation is intuitive There is nothing more frustrating than a confusing website. No matter how great your product or service is, if the path to the checkout is complicated, people will abandon cart.…continue reading →
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Having the Guts to Follow Your Dreams

We all have dreams of how we want our lives to be, but it takes resolve and determination to break through the barriers that keep us where we are. What does it take to muster the courage to take the road less traveled by? The answer is not as complicated as you might think.…continue reading →
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A Modern Guide to Penny Stock Investing

Penny stocks offer a fantastic potential to produce profits. The returns in penny stock trading can often exceed other investing methods. However, when the potential for profits increase, the risk of losses can also increase. That being said, many penny stock investors are able to produce dependable, regular, and exceptional profits. The key is to be well-educated and by vigorously studying a Penny Stocks Guide. By reading this article, you’re taking an important step towards increasing your knowledge.…continue reading →
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4 Practical Ways to Create a Better Customer Experience

Like it or not, a customer has an experience every time they interact with your brand. Sometimes this experience is good, sometimes it’s merely average, and other times it might be bad. Your goal, from a branding perspective, is to make sure that the overall experience they have with your brand is positive. If you don’t have a concrete strategy in place for making this happen, then you might be in trouble.…continue reading →
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Ameritrade’s Value for Day Traders, Explained

Ameritrade is one of the most well-known online brokers in the investing world. It has a lot of offer investors, from quality trade execution to high level research and education tools. But, can it be the solution for highly energized day traders. You just have to understand just what the Thinkorswim platform can offer to day traders and how to take advantage of it.…continue reading →
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5 Tools And Techniques To Help Your Small Business

All business owners dream of finding ways to make their businesses run more efficiently because that can also help them save money. In fact, businesses can lose 20 to 30 percent of their yearly revenue due to inefficiencies. Luckily, efficiency isn't just a dream anymore. Between today's technology and simple timesaving techniques, it's possible to make your business more efficient and save time and money in the process.…continue reading →
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Things Your Department Heads Should Know About Cloud Security

It seems like every month there's another story about a big data breach at a large company. While this is bad news for consumers, it's also not good for the companies that experienced the breach. Many of these companies had to pay large fines and lost customers as a result of the breach. So much so that many consider information security to be a board-level discussion. In some cases, the CEO or CIO has been fired due to a data breach.…continue reading →
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Is it Still Worth Marketing by Direct Mail?

As the business year steadily moves along, your company’s agenda should be led by marketing strategies. 2018 has consumers expecting more from businesses, especially with regards to their buying habits and other purchasing information. Offering your products or services via email no longer suffices. You’ll need to appeal to the curiosity and creativity of your prospects.…continue reading →
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